HomeNet Limited
It's no secret that HomeNet Limited have been making some serious noise about their rapidly growing landline-free, super-fast fibre broadband.
This huge ongoing project has been a complete revelation and an utter joy to work with. I was contracted back in September 2022 to create a brand identity and bring it to life. Working with only a pre-existing logo, the locally owned and managed business was keen to create a brand identity, elevate it, and start making some serious noise in the marketplace with their service provision. Starting with the basics after some in-depth conversations, planning and research, it was decided that the client wanted to retain elements of the existing logo. By reworking it and establishing a full-blown identity that revolved around the company values, it's approach and it's direction, the new HomeNet branding was unveiled.
As genuine contenders in the telecommunications business on the island, HomeNet, a truly local business, who have their own physical network, offer local residents super-fast fibre broadband (up to 1Gbps) without the need for a landline, from only £29.99 per month. A real game-changer for those looking for an alternative provider with a more simplistic approach.
For the past couple of years, HomeNet have rapidly grown their business, seeing huge numbers of customers who have switched providers to benefit from its super-fast fibre broadband service and low cost tariff.
I've continued to elevate and grow the brand with the client, including a cheeky play on their local roots with the development of a 'Crapaud' character, who can be seen in print, digital and OOH.
HomeNet is an incredible client to work with. They love to push the boundaries and we continue to have some serious fun along the way, whilst growing the brand and increasing revenue.
